Job Description
We are looking for intelligent, motivated Search Engine Optimization professionals for full-time opportunities to assist our customer’s in meeting their Web presence objectives. The ideal candidate will have at least two years of experience in search engine optimization (SEO), strong knowledge of HTML, and familiarity with various optimization, and keyword research tools and techniques. The candidate should also be result driven, ambitious, organized and articulate. The Search Engine Optimization Specialist will be responsible for developing, implementing and optimizing websites for various clients in an array of industries. The candidate must have a strong understanding of search optimization in Google, Yahoo, MSN, AOL, and more. Experience in website development is a plus.
Senior Search Engine Optimization Specialist Duties
- Create search engine optimization strategy for websites
- Implement SEO strategies for customer websites
- Perform detailed site analysis and document tactics to be implemented in order for our customer’s website to be likely to be found in natural search results
- Optimize the various site components including copy, page title/descriptions, site architecture, filenames, etc.
- Ensure that new site pages follow proper SEO guidelines with respect to coding and adherence to established copy/keyword best practices
- Assist in reviewing Search Engine Ranking Reports and optimizing under-performing listings
- Analyze latest algorithm changes and modify content, links etc accordingly
- Conduct keyword analysis/research and develop quality keyword portfolio
- Develop new content for website, as needed
- Create and manage off the page, link-building, and social media strategies
- Assist Account Manager with customer management and communication regarding needs, rankings, and other customer facing search marketing communications
